Our Story

Aloha, I'm Allison.

I've spent my nursing career watching what chemicals do to the human body up close. It changes how you look at labels. It changes how you shop. And eventually, it changed what I was willing to bring into my home.

I believe ingredients matter more than most people realize — in the food we eat, the products we put on our skin, and what we wash through our dogs' coats and into our water. Living on Kauai makes that last part impossible to ignore. I'd open the trash can to throw away another empty plastic bottle and think: this is going to end up in the ocean. I could see it from where I was standing.

So I started formulating my own products. My background in biology and chemistry meant I could go deeper than just swapping out a few ingredients — I could actually understand what each compound does, how it interacts with skin and coat, and why so many conventional products use fillers and harsh chemicals when they simply don't need to.

Besdee started as a way to honor Mazi, my dog of 16 years who was my shadow and my bestie. Losing her cracked something open in me. Building something better in her name felt like the right way to carry her forward.

Today I'm still right here on Kauai, still reading every label twice, and still developing every formula myself — with my current sidekick Sunny keeping a very close eye on quality control.

Our Values

Sustainability
We design every product to reduce waste — from refillable tablets to reusable bottles — because clean paws shouldn’t come at the planet’s expense.

Safety First
Formulated for dogs, but gentle enough for kids. No harsh chemicals, ever.

Inspired by Hawaii
Our island home reminds us daily to protect what we love — the ocean, the land, and the life we share with them.

Heart for Pets
Born from the bond with my own dogs, Besdee is made for people who treat their pets like family.

Everyday Practicality
Simple, effective solutions you can use at home or on any adventure.